On May 3, 2026, Wolt announced that its roughly six-year partnership with Cibus would end at the close of 2026. The partnership had let employees use the meal allowances their employers pay through Cibus directly on Wolt's platform. According to Globes and TheMarker, the reason for the split was Wolt's own entry into the meal-benefits market — a space until then dominated by Cibus and 10bis — through a competing service called Wolt Benefits. Wolt reported that the move had already prompted companies previously served by Cibus/10bis to switch to its service, naming Paybox, HiBob, Lemonade, Wonderful, and Lightricks among them. According to TheMarker, Wolt's entry into the space also led 10bis to file a complaint. The official breakup announcement on May 20 came with conflicting messages from both sides: Wolt accused Cibus of "mudslinging," while Cibus claimed Wolt was "misleading the public." The same day, Cibus said it was developing an alternative payment solution for its employees. That solution took final shape on June 29: a credit card called "Cibus Pay," letting employees keep ordering from Wolt using their employer-funded meal allowance — even without a direct partnership between the two companies. According to TheMarker, the commission Cibus expects to earn through the card is tens of percent lower than what it currently earns from the Wolt partnership. Wolt, for its part, called Cibus's solution "cumbersome." Alongside the business and technical moves, the two sides also fought a public battle for perception: on June 26, Wolt launched an ad campaign against Cibus described as being like "an ex who won't let go." Reports from early July (Bizportal, Calcalist) describe the standoff as "the divorce battle of the year," with Cibus deploying workaround moves and Wolt responding sharply — with the loyalty of hundreds of thousands of tech employees who receive meal benefits through their employers as the central stake. 10bis, not a direct party to the dissolving partnership, responded to the developments in its own way in late July by turning itself into a benefits platform.
Wolt and Cibus: How a Six-Year Partnership Turned Into a Commission War Over Hundreds of Thousands of Tech Employees

Wolt and Cibus are ending a roughly six-year partnership that let employees use their employer-funded Cibus meal allowance on Wolt. Wolt initiated the split — after entering the meal-benefits market itself with a competing service, Wolt Benefits. What began as a dry announcement in May escalated by July into a public war of words, cross-platform technical maneuvers, and a direct fight for the loyalty of hundreds of thousands of tech employees.
Why it matters
The story reveals a structural shift in Israel's food-delivery and employee-benefits market (worth an estimated ~5 billion shekels a year, per Globes): a delivery platform (Wolt) is entering territory previously reserved for dedicated meal-benefit companies (Cibus, 10bis), forcing them to respond with technical countermeasures (an alternative payment card) to retain access to the same customer base.
What's next
If Cibus's move ("Cibus Pay") succeeds in keeping employees ordering from Wolt without a direct partnership, the effect of the formal split on the end consumer may be limited — while the business impact (how commissions are split between the parties) could change substantially. 10bis's response (pivoting into a benefits platform) suggests the fight over meal allowances is expanding to a third player.
Verified facts
- The Wolt-Cibus partnership lasted about six years and will end at the close of 2026 (Globes, TheMarker, 03.05.2026)
- Wolt initiated the split (Globes, 20.05.2026)
- Background: Wolt entered the meal-benefits market with its own Wolt Benefits service (TheMarker, 03.05.2026)
- Cibus launched a 'Cibus Pay' credit card on 29.06.2026 to keep enabling Wolt orders (TheMarker, 29.06.2026)
- Wolt called Cibus's solution 'cumbersome' (TheMarker, 29.06.2026)
- Wolt ran an ad campaign against Cibus in June 2026 (TheMarker, Geektime, co-wolt-il, 26.06.2026)
Sources
- https://www.globes.co.il/news/article.aspx?did=1001541697
- https://www.globes.co.il/news/article.aspx?did=1001543537
- https://www.themarker.com/consumer/2026-05-03/ty-article/0000019d-ec83-d4e1-a1dd-ee9b29880000
- https://www.themarker.com/consumer/2026-06-29/ty-article/.premium/0000019f-13d6-d342-a9ff-53feb1900000